The SmartVideo Blog

How We Preserve the SundaySky Culture across the World

Posted by Shmulik Weller on Thu, Feb 05, 2015

This month, we’re celebrating the eight-year anniversary of SundaySky and SmartVideo. I shared some highlights from our company history at our annual company kickoff meeting this January, and one thing is clear: we’ve come a long way since our inception. Our personalized video technology has greatly evolved, our customer base has grown and we’ve continued to add new team members. Looking around the room, I saw faces from our offices in Israel and New York and our field team from across the U.S., Europe and Japan. Even though this group hails from around the world, as we all gathered together, everyone had a clear sense of the SundaySky culture. We expanded beyond our first office in Tel Aviv back in 2011 and maintaining our company culture has been the biggest priority as we build our team. Here are the steps we've taken and how they’ve paid off.

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Tags: SundaySky

Telefónica Taps SundaySky as Personalized Video Partner

Posted by Aviv Goren on Mon, Jul 28, 2014

We recently announced a partnership with one of the largest telecommunications companies in the world, Telefónica

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Tags: SmartVideo, SundaySky, telecommunications, SundaySky customer success

Weekly News Roundup - Personalization, Ads and SmartVideo

Posted by Joanna Strick on Thu, Jul 10, 2014

Welcome to the first edition of our weekly news roundup! I will be highlighting a collection of news from the previous week for enjoyment of SmartVideo blog readers.

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Tags: SundaySky, data-driven marketing

Welcome to the SundaySky Family: Mark Flaharty, EVP, Advertising

Posted by Rachel Eisenhauer on Wed, Jun 18, 2014

SundaySky has appointed Mark Flaharty as the company’s executive vice president of advertising. Flaharty – a 20-year veteran of the digital marketing industry – comes to SundaySky from Criteo, a leading performance advertising technology company, where he built and led its North American business. At Criteo, he helped to define the personalized advertising strategy, which he couples with his years of experience in video and digital advertising at YouTube and Google, for his new position at SundaySky.

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Tags: SundaySky

SmartVideo Advertising Wins Performance Marketing Award

Posted by Rachel Eisenhauer on Mon, May 19, 2014

Along with our partner MyThings, the SmartVideo Advertising platform took home gold, winning this year’s Performance Marketing Award in best brand engagement campaign for our customer ShopDirect. The award recognizes campaigns that allow brands to engage with customers across channels and platforms to increase conversion rates.

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Tags: SmartVideo, SundaySky, ecommerce, personalized video advertising, SundaySky customer success

It’s Here – The SmartVideo Lifecycle Marketing Platform!

Posted by Deirdre Mills on Tue, Apr 08, 2014

It’s an exciting day here at SundaySky - we’re announcing the next generation of our SmartVideo Lifecycle Marketing Platform! Before I walk you through these platform enhancements, let me explain why we decided to enhance our platform in the first place.

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Tags: SmartVideo, SundaySky, customer lifecycle

Q&A with CEO Shmulik Weller: “SundaySky Closes $20M Financing Round” [VIDEO]

Posted by Rachel Eisenhauer on Tue, Oct 15, 2013

We’re celebrating a major milestone in the SundaySky offices today: We are thrilled to announce we have raised $20 million in our series C funding round! This round, led by new investor Comcast Ventures and joined by Liberty Global Ventures, Vintage Ventures, and our existing investors, Carmel Ventures, Globespan Capital Partners and Norwest Venture Partners, brings SundaySky’s total capital invested to date to almost $40 million.

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Tags: SundaySky

Q&A with Seth Marlowe, SundaySky Sales Director

Posted by Jen Glantz on Mon, Aug 12, 2013

This is part of a monthly blog series where we highlight the diverse staff of SundaySky, featuring a different employee each month.

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Tags: SundaySky

Why I Joined SundaySky as a Product Marketer

Posted by Deirdre Mills on Wed, Jun 12, 2013

“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking.
Don’t settle.” – Steve Jobs

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Tags: SundaySky

Q&A with David Rubin, SmartVideo Flash Animator & Developer

Posted by Adam Vinokoor on Thu, May 16, 2013

This post is part of a monthly blog series where we highlight the diverse and exciting staff of SundaySky.

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Tags: SundaySky

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